THE ROLE OF ACCESS TO INTERNET ENABLED DEVICES ON CUSTOMERSATISFACTION IN COMMERCIAL BANKS. A SURVEY OF SELECTEDBANKS IN MERU COUNTY

Authors

  • Anne Nkirote Kimathi School of Business and economics, Kenya Methodist University
  • Mr. Wilson Muema Lecturer School of Business and Economics, Kenya Methodist University
  • Dr. Scholastica Gatwiri Mathenge Kenyatta University

DOI:

https://doi.org/10.53555/eijbms.v3i2.28

Keywords:

Internet EnabledDevices, CustomerSatisfaction, Profitability

Abstract

With commercialization of the internet, businesses world over began to explore ways of delivering services via internetto reduce their operating costs especially in regard to labor overheads. This study sought to establish the role that accessto internet enabled devices plays on customer satisfaction in online based services, in commercial banks in Meru County
in Kenya

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Published

2017-06-27

Issue

Vol. 3 No. 2 (2017): EPH - International Journal of Business & Management Science (ISSN: 2208-2190)

Section

Articles

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