SOCIAL MEDIA AND GAMIFICATION ON LEARNING EFFECTIVENESS

Authors

  • Andi Kusuma Hadi Universitas Bina Nusantara, Jl. Hang Lekir I no 6, Jakarta 12760, Indonesia
  • Khoirul Azis Universitas Bina Nusantara, Jl. Hang Lekir I no 6, Jakarta 12760, Indonesia
  • Dewi Tamara Universitas Bina Nusantara, Jl. Hang Lekir I no 6, Jakarta 12760, Indonesia

DOI:

https://doi.org/10.53555/eijbms.v6i3.106

Keywords:

E-learning, social media, gamification, effectiveness

Abstract

Along with the times and technology, learning is also experiencing adjustment phases, both in terms of methods and media. In general, obstacles in the learning process are inseparable from both. This paper aims at two things; first, see the participants' interest if learning is carried out with e-learning. Second, how the impact of the use of social media and gamification methods on the effectiveness of learning. The method used is a survey and experiment. The survey is used to find out interests or interests in e-learning methods. Experiments are used to see the impact of the use of social media and gamification methods on selected samples. The results of this study are that social media and gamification methods have a positive effect on increasing the motivation and participation of participants when applied in Indonesia. The MODLE group showed an increase in effectiveness as indicated by an increase in the results of the evaluation of learning. E-learning method supported by social media and gamification strategies can increase learning effectiveness. Participatory and consolidation atmosphere through community of practice should be created to produce positive effect on learning effectiveness.

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Published

2020-09-27