Dark Fantasy, Cadbury celebration, Kurkure(etc.) or Sweets: A comparative study
DOI:
https://doi.org/10.53555/2vjgrq93Keywords:
Positioning, Creativity, Competition, Marketing, customer advocacyAbstract
Marketing is convincing and convincing comes through positioning. How do you position your product will establish it in the market. A well positioned product is a guarantee of success of it. Taking the help of creativity one can set up a road for the customer advocacy and helps beating the competition.
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